Dr Tahir Mushtaq
Senior Lecturer in Digital Marketing
Cardiff School of Management
Overview
Dr Tahir is an experienced Senior Lecturer with a demonstrated history of working in the Higher Education Industry. Skilled in Digital Content Creation, Neuro and Contemporary Marketing Practices, Data Analytics, Market Research, Consumer Behaviour, Statistical Analysis, Digital and Social Media Marketing. Tahir is a strong education professional with a Doctor of Philosophy (PhD) in Marketing from Swansea University.
Research Publications
Navigating Innovative Technologies and Intelligent Systems in Modern Education
Bhatia, M. (Editor) & Mushtaq, M. T. (Editor), 18 Mar 2024, IGI Global. 307 p.Research output: Book/Report › Book › peer-review
Preface
Bhatia, M. & Mushtaq, M. T., 18 Mar 2024, Navigating Innovative Technologies and Intelligent Systems in Modern Education. IGI Global, p. ix-xivResearch output: Chapter in Book/Report/Conference proceeding › Foreword/postscript
Enhancing education with intelligent systems and data-driven instruction
Bhatia, M. (Editor) & Mushtaq, M. T. (Editor), 4 Mar 2024, IGI Global. 337 p.Research output: Book/Report › Book › peer-review
Preface
Bhatia, M. & Mushtaq, M., 4 Mar 2024, Enhancing Education With Intelligent Systems and Data-Driven Instruction. IGI Global, p. xiv-xxResearch output: Chapter in Book/Report/Conference proceeding › Foreword/postscript
The role of knowledge sharing and creative self-efficacy on the self-leadership and innovative work behavior relationship
Khan, H. S. U. D., Li, P., Chughtai, M. S., Mushtaq, M. T. & Zeng, X., 27 Sept 2023, In: Journal of Innovation and Knowledge. 8, 4Research output: Contribution to journal › Article › peer-review