Cardiff School of Management>Staff Profiles>Emma Bettinson

Dr Emma Bettinson

Department: Tourism, Hospitality and Events Management

Office/Location: 1.57, Ogmore Building, Cardiff School of Management, Llandaff Campus

Telephone: +44 (0)29 2041 7132

Staff Overview

I gained my undergraduate degree in Modern Languages from Cardiff University. From there, I went to work in the ski industry in the French alps before returning to Cardiff to embark upon my academic career. I gained a Masters in Leisure and Tourism and spent several years teaching at Cardiff University before moving to Cardiff Metropolitan University (then UWIC) in 2000. I began here as a Lecturer in the International Office before moving to the department of Tourism, Hospitality & Events in 2007. I spent several years as Programme Director for the suite of MSc programmes in the department before becoming Head of Department in 2020. In 2018, I gained my PhD which explored the experience of doctoral students in UK higher education and the mechanisms of power which exist in HE.

Teaching

I teach or have taught on a variety of modules at all levels across the department including:

The Tourism Industry
Marketing for Tourism Hospitality and Events
Niche Tourism
Branding and Advertising
Managing People and Markets across cultures

I have also supervised both undergraduate and postgraduate students.

Research

My research interests include: the doctoral experience; internationalisation of higher education; knowledge creation in tourism studies; mechanisms of power in academia; ski tourism; sports tourism.

Key Publications

Bettinson, E. (2017). The internationalisation of Higher Education-opportunities and constraints (A case study of the PhD journey in Tourism Studies) (Doctoral dissertation, Cardiff Metropolitan University).

Bettinson, E., & Haven-Tang, C. (2021). Voices of isolation and marginalisation–An investigation into the PhD experience in tourism studies. The International Journal of Management Education, 19(3), 100539.

Other Projects and activities

Member of the Association of Tourism in Higher Education (ATHE)

External Examiner Canterbury Christ Church University

External Links

Twitter: @EmmaBettinson

LinkedIn: www.linkedin.com/in/emma-bettinson